Data.com Connect’s homepage is its face and the starting point for most visitors. Improving the homepage dramatically adds to the entire website's business value and helps discovery of new features and content. I’m excited to announce that with the Summer ‘14 release, we are bringing you a revamped Connect homepage. With the latest release, we have rolled out several new features on the homepage, including recommendations, my account snapshot, and a ‘Getting Started’ section.
Recommendations have been enhanced and are now also available on the homepage. They serve three important purposes: 1) discovery of new contacts that could be of interest either to purchase or update 2) teaser of what’s available for relatively new users 3) reinforcement of our community’s vibrancy and appeal by presenting dynamic recommendations with every new purchase
Our algorithms are working behind the scenes to identify relevant contacts for you, leveraging some well-known approaches and best practices. For more on recommendations, visit this previous blog that goes into further detail on the feature. It’s worth noting that features such as recommendations learn from user behavior and evolve to become more personalized over time. With this in mind, we are closely monitoring how effective our algorithms are at helping you find new and interesting contacts. We will seek to enhance our algorithms to make recommendations more compelling and relevant to you.
My Account Snapshot:
Another key enhancement is the Account Snapshot. We wanted to reserve a section where you can have access to key data points to track your activity and standing on Connect. In the future, we plan to bring you additional content within this section that will make your experience easier and more fun.
In addition to changing the layout and emphasis on key items, we also rolled out new badges. Redesigned with a nod to our Jigsaw heritage, the new badges also provide a sharper visual and functional appeal. As you can see, with each tiar the badge progressively becomes complete with a puzzle piece.
‘Help you succeed’ section:
The “Earn your way…” section serves as a ‘quick start’ overview for new users that are less familiar with the crowdsourcing aspect of Connect. With a short description and important links, new users won’t have to look far before getting started with their first contribution. For the more experienced among you, it’s another way to trigger some of the most common functions on the website. The “How can we help you succeed?” section aims to welcome users to the Corner where they can find more information or support to answer their in-depth questions.
This section has also been enabled to show important, more targeted announcements and messages to you quickly. For example, we will use this space in the near future to promote our annual member conference in Las Vegas. In short, as a result of this feature, you will stay more informed on important announcements and find what you’re looking for faster.
In closing, I want to stress that the homepage is an important landing page for most of our users, so we are committed to making it a destination where you can access information and features more easily. With our Summer ‘14 release, we’re off to a solid start, but I want to recognize that fully achieving these goals is going to be an ongoing effort and we can’t get there without your feedback. Therefore, I encourage you to provide feedback and post ideas in the Member Idea Exchange (MIX).