06-07-2017 12:02 PM
@OtherHero66 my understanding is that to update the phone or email, you must purchase or own the contact. Name & title can still be updated without purchasing/owning. Bear in mind that you will recoup the -5 points used to purchase a contact when adding a direct dial as you receive +5 points. Only exception is if there was previously a direct dial associated with the contact in which case the +5 bonus is not awarded.
06-08-2017 01:43 PM
@OtherHero66, updating the phone & email address are considered 'Major Updates' whereas updates to address, title and name are considered 'Minor Updates'. Major updates trigger change in royalty ownership, minor updates do not. My understanding phone & email can now only be updated if a user purchases, adds or owns the contact. At that time, the update direct dial tab will appear. This is to prevent fraud by making it harder to bogus 'major update' fields. When direct dial & email are bogused, the bogus action could result in the contact beig deactivated due to the bad update. These are data quality safeguards that have dramatically reduced contact bogusing and improving data quality. Contacts do not need to be owned or purchased for updates to fields considered 'minor updates' as referenced above.
I personally scrub every contact in Linked-In after I purchase it (-5 pts). More often than not, the job title has changed, enabling me to essentially get the contact for free by updating it (+5 pts). Adding a direct dial yields an extra bonus +5pts provided that the contact didnt already have a direct dial associated with it. While this may seem onerous, it is necessary to promote, preserve & protect data quality.
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