08-14-2017 12:22 PM
How many emails per day do you delete, not because they are SPAM but because you simply don't have time to read them, or they don't grab your attention? B2B marketing certainly has a reputation for being challenging and having a unique set of challenges, specifically in terms of getting your emails opened. Check out this newest article from the Salesforce blog for tips on invigorating your email strategies and making your content memorable!
08-14-2017 12:51 PM
interesting read - I would not have guessed that an email sent late at night or on a weekend has a higher read rate... but I suppose the volume of incoming email is much lower at those times...